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Organic Traffic & Keyword Analyzer (Search Console)

Analyze your real Google organic traffic and keywords from a Search Console export — opportunities, CTR fixes and top pages.

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Runs entirely in your browser. Your Search Console file is never uploaded to our server.

About this toolTraffic & Keyword Analyzer turns your Google Search Console export into a clear organic traffic report.
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  • Instant results
  • 100% free
  • No sign-up
  • Private

Traffic & Keyword Analyzer turns your Google Search Console export into a clear organic traffic report. Upload the ZIP file and see total clicks, impressions, average CTR and position, a traffic chart, your top keywords and pages, devices and countries.

It also finds opportunities: keywords “almost on page 1” (positions 8–20), top-ranking keywords with a low click-through rate, and question keywords you can answer with new content. Everything is processed in your browser — your data is never uploaded. Pair it with the Website SEO Report and the Keyword Density Checker.

More about Organic Traffic & Keyword Analyzer (Search Console)How to use, good to know & FAQ

How to use Traffic & Keyword Analyzer

  1. In Google Search Console open Performance → Search results, choose a date range, then click Export → Download CSV.
  2. Upload the ZIP file (or the Queries.csv, Pages.csv and Dates.csv files inside it).
  3. Read your report, add your brand words to split branded and non-branded traffic, and download the opportunities as CSV.

Good to know

  • These are your real Google numbers, not estimates. Search Console is free for any site you own.
  • Exports include up to 1,000 rows per table, so very large sites see their top keywords and pages.
  • Average position is weighted by impressions, the same way Search Console calculates it.
  • Choose “Download CSV” in Search Console — Excel and Google Sheets exports are not supported here.

Frequently asked questions

Can I see another website’s organic traffic?

Not with real data. Only the owner of a site can see its Search Console data. Tools that show other sites’ traffic use paid estimates, which this free tool does not invent.

Is my Search Console data uploaded?

No. The file is read by your browser and the analysis happens on your device.

What does “almost on page 1” mean?

Keywords where your page ranks between positions 8 and 20. Small improvements to that page often bring them onto the first page.

How is “low CTR” decided?

A keyword in the top 5 positions is flagged when its click-through rate is less than half of your own average for top-5 keywords.

When to use Traffic & Keyword Analyzer

  • Monthly SEO reporting for your own site or clients
  • Finding quick-win keywords to improve
  • Rewriting titles for pages with low click-through rates
  • Planning new content from real search questions